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Wednesday, December 30, 2009

The coming year will be the year of Soccer lovers, the year for the Fifa World Cup 2010. In May 2004, FIFA awarded the hosting of the FIFA World Cup to an African country for the first time in the 101 years of FIFA’s existence. As the host, South Africa stands not as a country alone – but rather as a representative of Africa and as part of an African family of nations.

Hence, the logo design of the Fifa World Cup 2010 depicts the same essence and shows the map of Africa with blue, green, red, yellow, black and white stripes of South African flag. The design is dynamic and embodies the burning passion of Africa.

A bicycle kicker in the Fifa logo symbolizes the passion of soccer not only for African people but for those of around the world.

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Wednesday, December 16, 2009

The Logo of the No. 1 Content Management System: Joomla

Tuesday, December 15, 2009

Joomla is an open source content management system platform for publishing content on the World Wide Web and intranets. It came into existence on August 17, 2005 as a result of the fork of Mambo. Joomla! has now becomes the no. 1 content management system in the world.

When we talk about the logo design of this state of the art content management system, we see logotype and the mark in it. The mark represents the community joining together as one. The mark consists of 4 “J’s” linked together with each other depicting the unity, legibility and visibility of the Content Management System.

Undoubtedly, Joomla logo design is highly creative work of art and the real representation of the system.

The Logo of the Power Brand: Harley Davidson

Friday, December 11, 2009

The famous logo of Harley Davidson is undoubtedly one the most famous logos in the world. People, who own the Harley Davidson bikes, feel the extreme pride of having it. The logo design itself is a power, a power to rule the roads.

This famous logo is generally referred to as “Bar and Shield” logo. Harley Davidson  logo has been licensed by the company. Therefore, whenever you would purchase a Harley Davidson belt buckle, pen or sticker, part of that income would go to Harley Davidson Company.

Furthermore, every Harley-Davidson dealership has a shop logo, a design that says something about the dealership and which sets it apart from every other dealership in the world.

The Famous Logo of the German Puma

Wednesday, December 2, 2009

The producer of high end athletic shoes and sportswear, PUMA, a large Germany based multinational company is best known for its soccer shoes and its famous logo, the leaping puma.

Rudolf Dassler, in 1948, separated himself from Adidas (owned by him and his brother Adolph Dassler) and founded his own shoe company called Puma. It is currently being the third largest company after Nike and Adidas, and has been producing and marketing line of products including footwear, apparel and accessories. Now, Puma has been serving more than 80 countries.

More than 30 national football teams are sponsored by Puma. Also Puma has sponsored international soccer stars including Pele, Enzo Francescoli, Diego Maradona, Johan Cruijff and Lothar Matthaus. Key products in Formula One and NASCAR, enthusiast driving shoes and race suits, are also being produced by Puma.

Today, a leaping puma in Puma logo has become the powerful identity of Puma along with best performance, design oriented athletic shoes and other sportswear.

The logo design of puma was first created in 1948, and still in use with few modifications. It consists of an image of a leaping Puma, an animal also called a cougar, a panther or a mountain lion, with bold typeface. The image of Puma depicts the powerful identity of a company and its products.

Puma logo is multifunctional and can be used for different purposes easily without losing its original integrity. It has been reproduced in different sizes and colors without altering its original identity i.e. Puma.